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CHI CHI LONDON LAUNCHES ITS FIRST RETAIL APP

29th October 2018
Chi Chi London one of the UK’s fastest growing womenswear brands is excited to announce the launch of its first retail app as part of their global expansion plans. Chi Chi London plans to expand across the globe aggressively using the new retail app and brand website. The new Chi Chi London app boasts numerous features that provide customers with an engaging and personalised shopping experience across the Chi Chi London clothing range With social media fast shaping the way users interact with brands, the app enables the customers to browse products via a feature which resembles Instagram Stories, merging the line between social and retail. Launching the mobile app allows Chi Chi London to strengthen its multichannel offering and become more future-proof as users continue to shift from using mobile browsers to mobile apps. The app will be available to download in the UK on iOS and Android platforms from Wednesday 1st August 2018. ...


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For more information please contact Jessie Wales or Harriet Geoghegan or Charley Paton or Natalie James at Brandnation:

Jessie Wales 0207 940 7185 jessie@brandnation.co.uk
Harriet Geoghegan 0207 940 7186 harriet.geoghegan@brandnation.co.uk
Charley Paton 0207 940 7176 charley@brandnation.co.uk
Natalie James 0207 940 6253 natalie.james@brandnation.co.uk