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ASICS Gears Up For Triathlon Season

8th August 2007
In a bid to further push the envelope of running speed and comfort, ASICS, Europe’s top performance running shoe brand, has introduced two distinctive updates from their racing and triathlon ranges – the GEL-DS Racer and the GEL-Noosa Tri 2. Both shoes offer high performance in ultra-lightweight designs, created to withstand the rigours of competitive distance running. Sleek and elegant in aesthetic and packed with ASICS’ pioneering technologies, the GEL-DS Racer and GEL-Noosa Tri 2 are the leading choice for professionals and serious race enthusiasts. ASICS GEL-DS Racer – built for speed As one of ASICS’ top high-tech running shoes, the GEL-DS Racer is proven in the theatre of competition. Worn by Deena Kastor, women’s winner of the 2006 Flora London Marathon, the GEL-DS Racer features a number of ASICS’ cutting edge shoe technologies. The GEL-DS Racer follows ASICS’ I. G. S. (Impact Guidance System) design philosophy, which allows the athlete’s foot to perform in a more natural manner. ...


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For more information please contact Alex Mills or Joe Murgatroyd or Harriet Osborne or Georgia Porter at Brandnation:

Alex Mills 0207 940 7183 alex@brandnation.co.uk
Joe Murgatroyd 0207 940 6254 joe@brandnation.co.uk
Harriet Osborne 0207 940 7275 harriet.osborne@brandnation.co.uk
Georgia Porter 0207 940 7178 georgia@brandnation.co.uk