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Gel KINSEI 3 The Experts

29th October 2009
November 2009 will mark the global launch of the GEL KINSEI 3, the third generation of ASICS most innovative running shoe to date. An adaptive shoe for all types of runners, the GEL-KINSEI 3 combines new technologies such as the Guidance Line System and the Heel Clutching System with a design emphasis on total weight reduction. Liz Austen " ASICS Product Manager Liz has worked at ASICS for five and a half years. She studied Sports Engineering at the University of Bath. In 2008, Liz completed an eight month specialist training program at ASICS global headquarters in Kobe, Japan where she worked for five months in the Research & Development Centre with the top engineers who research and develop ASICS footwear. She is now the Product Manager for ASICS UK and is responsible for selecting the UK range and providing feedback on UK footwear to ASICS′ European and global head offices. ...


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For more information please contact Alex Mills or Joe Murgatroyd or Harriet Osborne or Georgia Porter at Brandnation:

Alex Mills 0207 940 7183 alex@brandnation.co.uk
Joe Murgatroyd 0207 940 6254 joe@brandnation.co.uk
Harriet Osborne 0207 940 7275 harriet.osborne@brandnation.co.uk
Georgia Porter 0207 940 7178 georgia@brandnation.co.uk